Privacy Policy

This Privacy Policy has been created in order to disclose to you, the user, the information collection, use and disclosure for this Website. This policy should be read in conjunction with the Terms and Conditions of Use for this website. All enquiries regarding privacy should be directed to:

Blue lion Supplies
3/29 Barry Street
(PO Box 1041)
Bayswater VIC 3153

P +61 (03) 9720 1577
F +61 (03) 9720 1799

Collection of personal information

We take your privacy seriously. You acknowledge that Blue lion Supplies collects and processes “personal information” (ie, your contact information) or “demographic and usage information” (ie, information that you submit, or that we collect, that is not personal information but is necessary for the proper functioning and billing of our service). We may pass on your personal information to your mobile phone service provider to secure collection of fees. Further, we may pass on your information to governmental agencies, including but not limited to courts and district attorneys’ offices for legal proceedings and the prevention of crimes.We will not share your personal information with any third party without your express consent unless we are required to do so by law or in the good-faith belief that such action is necessary in order to conform to the edicts of the law, cooperate with law enforcement or other government agencies, to comply with a legal process served on the website or court orders. We may pass on your personal information to your mobile phone service provider to secure collection of fees.

There are three kinds of information that Blue lion Supplies obtains about you.

1: Aggregate Information

Aggregate Information is anonymous data that Websites use to analyse trends, administer the Website, diagnose problems on the sites and communication networks, track users' movement, gather broad demographic information for aggregate use and to help improve the quality of the web pages. It may be your domain name, your IP address, or mobile phone network provider. None of this information is connected with Personally Identifiable Information.

2: Personally identifiable information

Personally identifiable information is any information that personally identifies you. When you submit an enquiry through the website, Blue lion Supplies collects your contact details. We require this information so that we can adequately respond to your enquiry and contact wtih with a response. Whenever a page is requested from our web server, we record the time, date and URL of the request, along with information on the browser software that is being used. This information is collected to provide valuable research in better understanding the preferences of our members and to enable us to better target our communications, including promotions.

3: Use and disclosure

We may share Aggregate Information with our partners and advertisers. We will not share your personally identifiable information with any third party unless we have obtained your express consent to do so. An "opt-out" option will always be made available to you with all communication.

We may use you personally identifiable information to:

  • Nnotify you of upcoming promotions
  • Identify you if you are subscribed to a the Blue lion Supplies service, such as suscribing to a newsletter.



Provide you with services which you have requested

  • Administer and manage those services, including charging, billing and collecting debts
  • Implement our terms of service
  • Protect our rights or property or those of any Website user, or any member of the public
  • Lessen a serious threat to a person's health or safety
  • Website Service Updates.

For the purposes set out above we may disclose your personal information to organisations outside Blue Lion Supplies. Where appropriate, these disclosures are subject to privacy and confidentiality protections.

The organisations to which we disclose information include:

1: Outsourced service providers who manage the services we provide to you, such as:

  • mailing systems
  • billing and debt-recovery functions
  • information technology services.

2: Your representatives (eg, your authorised representatives or legal advisers), such as:

  • credit-reporting and fraud-checking agencies
  • credit providers for credit related purposes such as creditworthiness, credit rating, credit provision and financing
  • our professional advisers, including our accountants, auditors and lawyers
  • government and regulatory authorities and other organisations, as required or authorised by law
  • other telecommunication and information service providers; and our related companies.


A cookie is a piece of data stored on your hard drive containing information about you. The use of cookies on websites is a common industry standard. Cookies act as unique identifiers and they are used to distinguish different members. They enable us to track and target your interests and this information is used to enhance your experience on our site. Once you log out of your browser, the cookie simply terminates. Please note that even after we have terminated a cookie, remnants of that cookie may remain on your computer. These remnants are normally inactive.

We may use cookies when we conduct voting polls and survey sand for other promotional purposes such as competitions, to limit multiple responses and registrations.

We will never use cookies to retrieve information from your computer that was not originally sent by us to you in a cookie.

As most browsers automatically accept cookies, you can modify your browser to refuse cookies or to alert you when cookies are being sent. By modifying your browser, it is possible that some parts of the site, such as the voting polls and surveys, will not function to their full capacity.

Data quality and security of personal information

We take reasonable precautions to protect the security of the personal information that you submit. We use encryption technology to ensure that information is protected when being sent over the Internet. Unfortunately, there is always a risk involved in sending information through any channel and you do so entirely at your own risk.

Authorised employees and contractors will have limited access to your personal information where it is necessary to enable them to perform relative functions. Blue lion Supplies and our associated agencies and companies are obliged to respect the confidentiality of any personal information held by us.

Links to third party websites

This website may contain links to other sites and we cannot control the privacy practices of these sites. We encourage our users to be aware when they leave our site to read the privacy statements of each and every website that collects personally identifiable information. This privacy statement applies solely to information collected by this website.

Notification of changes to Privacy Policy

Any amendments to this Privacy Policy will be posted on the Blue Lion Supplies website so our users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

Additional privacy information

For further information on the National Privacy Principals (NPPs) and The Privacy Amendment (Private Sector) Act 2002, visit the Australian Federal Privacy Commissioner's Website at


We will not disclose any personally identifiable information about you without your express consent, except where it is required by law to: